The surveyreport
Now the report on the survey has been polished and edited, and is ready to be read. So if you want to take a closer look at it, please download it here:
http://195.41.173.103/upload/tvskolen/upload/surveyreport.pdf
From the meeting in NYC
Since we have been talking a lot about the meeting with Lars and Gary in New York City, and we have explained that we have some words attached to figuring out a new design, you might as well just get the words. Right here:- Artistic
- Feminin
- Martha Stewart
- Rough structure
- Folksiness vs. interesting
- Combine elements
- Artsy
- Family vs. sophisticated
For inspiration we should look at:- www.massmoca.com
- www.tanglewood.com
The new 'product' of our internship will be a corporate design/branding suggetion.
Laerkes 'final' design sketches
Suggestion six:Here we also tried to incorporate some of the things we talked about on our meeting in New York. This is for instance the more textured artistic look of the menu, the interessting cut of the images, and the more 'organic', soft and dynamic design.
Suggestion seven:Here is the winner by now. This was was liked the most by all parts. The thing with the map in the background is really good, because it is a map of Hudson, and that may give the users an idea of where HOH is situated even before they get there. The use of colors is simple but yet very good and powerful. We will try to work on developing this sketch further. Also adding more old vs new design elements. For instance we should try to incorporate the quotes in the banner. Also maybe try to change the colors slightly.
